Dean Whitney's Resume

Dean Whitney
70 Hope Ave Suite 518 Waltham, Massachusetts 02453 USA	(617) 834-1310 www.deanwhitney.com

SUMMARY

Highly successful senior executive with a proven success record conceiving, developing and executing strategies and initiatives that drive revenue, growth and competitive market positioning.

Achieved exceptional results in senior executive positions with leading agencies and diverse companies from fortune 100 to start-ups

Extensive digital marketing experience, both B2B and B2C understanding social, mobile and technology

Sought after public speaker and expert in the digital marketing and user experience space with unique perspectives and compelling presentations

Transformational leader with results oriented approach improves people and organizations

Current advisor and board member to both private companies and non-profits

WORK EXPERIENCE
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Jan 2010 - Present Founder	Dean Whitney Interactive	http://deanwhitney.com
Search and social media marketing agency start-up. Working with General Catalyst Partners and Polaris Ventures on various start-ups Fractional CMO for Momentum Equity Partners proving services across entire portfolio of companies Partnering with Saatchi CMO on business development and agency marketing Speaking at IBM, MIT and Harvard Berkman Center -
Jun 2008 - Jan 2010 President	Garfield Group Interactive	Boston, MA
Turn-around interactive agency recently acquired by Philadelphia based Garfield Group. Won six-figure deal with world's largest agency JWT for Royal Caribbean in the first month Migrating entire company to modern agile results driven agency model Establish services mix focused on social media marketing operations and customer/audience acquisition programs Hired and mentored senior executive account team and increased revenue by 40% over previous year with 500% growth in profits -
Dec 06 - Jun 08 VP/Group Director, Internet Solutions	Digitas	Boston, MA
Senior executive led cross functional teams across a diverse $30 million client portfolio Helped to pitch and win several key accounts including AOR and IAOR designations Technology evangelist developed presentations and workshops on Web 2.0 and emerging technologies Established relationships with professional and academic associations including MIT Media Lab, MITX, Forrester and IDG Accounts included Onstar, The Home Depot, Fidelity, Sara Lee, Stop & Shop, Staples and GE -
Apr 05 - Dec 06 Chief Solution Officer	D2Hawkeye	Waltham, Massachusetts
Built and marketing technology services and healthcare data analytics resulting in the turn-around sale to Verisk Health Provided leadership in product development and marketing for medical data mining software and services Managed outsourcing with 140+ engineers in Nepal, India and Dubai, established agile development process Won new contracts and delivered outsourcing and custom software development services for key accounts including Wells Fargo, Accenture, Assurant, Cisco and Pfizer -
Jun 2001 - May 2005 VP of Web Development	Bridgeline Software	Woburn, Massachusetts
Member of acquisition team; integrated companies to expand business in Washington DC and New York Key role in company growth from $1MM to $10MM in 4 years - 8 employees to 140 including 40 person offshore development center in India Managed product development and contributed to marketing strategies for content management software, application framework, and a suite of web based business tools resulted in over $5M in license revenue Designed trademark development methodology 6dm. Provided complex solutions and services to key clients including Cisco, Microsoft, John Hancock, MetLife, U.S. Postal Service, Pfizer -
Feb 2000 - May 2001 Director, User Experience	Computer Science Corporation	Waltham, Massachusetts
Managed user experience practice providing websites and interactive solutions to key clients including Fidelity, Manulife, Sallie Mae and U.S. Steel Played a key role in integrating experience design work streams with CSC development methodology User experience technology evangelist presenting to clients and internal groups -
Mar 1994 - Jan 2000 Creative Director, User Experience Lead	Compaq	Maynard, Massachusetts
Key contributer to creating high-end interactive practice evolving traditional training and documentation group Pitched and delivered rich media solutions with 3D animation and video that revolutionized technology marketing and training programs Created campaign for high-end server product line that contributed to the first 'on-time' product launch and over $80B in revenue including the sale of servers that rendered the ocean waves in the final scenes of the movie 'Titanic' -

EDUCATION
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1988 - 1992	Boston College, Cum Laude	Chestnut Hill, Massachusetts
BA Communications 3.9 Grade Point Average -
2001 - 2002	Suffolk University - Sawyer School of Management	Boston, Massachusetts
MBA Business Administration 3.8 Grade Point Average -

SPEAKING

An avid speaker and presenter currently focusing on Web 2.0 and numerous other topics including:

Numerous agency presentations at Digitas, Saatchi & Saatchi and Leo Burnett

Client presentations of Web 2.0 and emerging media

Digital Marketing 2.0: Sigma & Partners Marketing Summit

Social Marketing: Opportunity Finance Network

Bentley College: Graduate School of Marketing, Web 2.0 & Social Media

Web 2.0 Frameworks: IDG's Network World

Humor in Marketing: American Marketing Association

Web 2.0 Concepts: MIT Web Semantics Group

Web 2.0 and Online Marketing: North Eastern Masters in Marketing Program

Rich Media Applications in Healthcare: Mass Health Data Forum

INDUSTRY ASSOCIATIONS

Board Director for MITX, Massachusetts Innovation and Technology Exchange

Member of MIT Web Semantics Group

Berkman Center for Internet and Society at Harvard Law School

RECOMMENDATIONS

"Dean Whitney neatly lays out the complex concepts that frame Web 2.0 thinking - the technologies, social developments and mashups - and walks us through the evolution, new developments and future possibilities. It's exciting stuff." John Dix, Editor in Chief NetworkWorld.com

"Dean is one of the few people who gets the web and where social media is going... " Larry Weber, Owner, W2Group and author of Marketing to the Social Web

"Dean Whitney is Digitas' leading light on Web 2.0. His deft direction and wielding of these and other technologies in a marketing context on key Digitas technology accounts" Pradeep Aradhya, VP / Architect, Technology, Digitas

"Dean is a rare breed, a Renaissance man who is as comfortable with the creative aspects of the agency business as he is with social media and the sometimes deep Web 2.0 tech behind it." Simeon Simeonov, Technology Partner, Polaris Ventures